Sales Courses

Sales Courses

We think that there is a recognition that everyone in business must have some degree of sales skills. After all, if you cannot sell yourself or your product or service then your business is set for decline.  (Every project in The Apprentice is a sales challenge).

Our approach to sales training leans firmly towards consultative selling as opposed to the more pushy 'close that sale' approach.

We provide a series of sales modules that trains the sales-novice or refreshes the experienced sales professional. We also do plenty of work coaching non-sales people to become more 'sales-savvy'.

As always, we have no set courses. Instead we suggest that you combine a series of modules to create a course that suits your requirements. Courses can run from intensive half-day sessions up to three days depending on what you need to be done and the relative experience of your delegates.

Sales Modules - this is not the definitive list but it should give you a feel for the areas we cover:

1. Fundamentals of selling and why people buy
2. The attributes of the successful salesperson
3. Understanding the features and advantages of our products & services so that we always express them as benefits
4. Managing and overcoming objections to our proposals
5. Getting agreement through problem solving, rather than coercion
6. Preparing for and managing an effective sales interview
7. Questioning techniques to identify needs and unblock objections
8. Listening - its importance and how to become a great 'active' listener
9. Best use of the telephone for selling or appointment fixing
10. The written word as an effective sales aid
11. How to manage sales people, (even when you are not one yourself)
12. Account management - now we've got the business we need to hold on to it and develop it

All of these modules are designed so that they are action-packed with games, quizzes and non-cheesy role play. We are low on acronyms and high on practical, common sense advice.